Sony K55XR50 | Sony Bravia 55" TV - Mini LED - Bravia 5 Series - 4K HDR - Google TV

The Sony XR-50K55 redefines the viewing experience with its Mini LED XR Backlight Master Drive technology, offering striking contrast and exceptional brightness.

- XR processor with AI for intelligent optimization of every scene.

- XR Triluminos Pro revealing billions of precise colors.

- Mini LED with precise control for superior contrast and brightness.

- Dolby Vision/Atmos and IMAX Enhanced compatible.

- Acoustic Multi-Audio with Voice Zoom 3 for clear dialogue.

- Google TV with integrated Google Assistant.

- Advanced gaming features (4K/120, VRR, ALLM).

- BRAVIA Cam compatible for automatic optimization.a